RSS

How to Choose the Right REALTOR® in BC’s Competitive Real Estate Market

How to Choose the Right REALTOR® in BC’s Competitive Real Estate Market

Selling your home in British Columbia — whether in Greater Victoria, Colwood, Langford, or surrounding areas — is a major decision. In today’s fast-moving market, picking the right REALTOR® can mean the difference between a quick, profitable sale and weeks (or months) of frustration.

Here are the top 10 things every home seller should look for when choosing an agent in BC.


1. Local Market Expertise

A strong REALTOR® knows your neighbourhood inside and out — from recent sales data to buyer demand trends. In Colwood and Langford, this means understanding local schools, new developments, and what makes each community unique.


2. Proven Track Record

Ask how many homes they’ve sold in the past year in your area. A history of successful sales — especially in Greater Victoria’s changing market — is a sign they know how to adapt and deliver results.


3. Strategic Marketing Plan

In BC’s competitive real estate market, exposure is everything. Your agent should offer professional photography, video tours, online ads, targeted social media campaigns, and MLS® optimization.


4. Staging Expertise

Well-staged homes in Greater Victoria often sell faster and for more money. Look for an agent who includes home staging or offers professional recommendations.


5. Negotiation Skills

In a market as dynamic as BC’s, skilled negotiation can mean thousands more in your pocket. Choose an agent who can confidently represent your interests.


6. Clear Communication

Your REALTOR® should be easy to reach, provide regular updates, and explain the process in plain language.


7. Understanding BC Real Estate Law

From disclosure forms to contract clauses, a strong grasp of the Real Estate Services Act ensures a smooth, compliant sale.


8. Strong Online Presence

Buyers searching for homes in Langford, Colwood, or Greater Victoria often start online. Your agent should have an active presence on REALTOR.ca, Google, and key social media platforms.


9. Reviews & Referrals

Check testimonials on Google or RankMyAgent. A REALTOR® with repeat clients and positive reviews has earned their trust.


10. Personal Connection

Selling your home is personal. Choose someone you feel comfortable with, who understands your goals, and who will advocate for you every step of the way.


Bottom line: Whether you’re selling in Colwood, Langford, or anywhere in Greater Victoria, the right REALTOR® will combine market expertise, strong marketing, and clear communication to get your home sold faster and for top dollar.

📞 Thinking of selling? Let’s talk strategy. Call or text Cheryl Barnes at 250-413-7943 for a no-obligation consultation.

MLS® property information is provided under copyright© by the Vancouver Island Real Estate Board and Victoria Real Estate Board. The information is from sources deemed reliable, but should not be relied upon without independent verification.